philosophy

who we are

founded by experienced yachtsmen

Alpha Custom Yachts is a family-owned company recognized for elegant, unique, and innovative vessels built for today’s yachting enthusiasts.

Jorge and Roberto Aboumrad

challenge the limitations of traditional yacht standards, designing each of the vessels in the Alpha Custom Yacht's collection to accommodate family togetherness and maximize comfort.

experience

the alpha difference

Every yacht is custom-built by a highly-respected team of luxury yachting experts, following the highest standards of excellence in design, construction, and craftsmanship. ⁠As a trusted partner to distinguished owners, Alpha Custom Yachts provide global access to the best resources in the industry so they can embody their dream and experience the Alpha difference.⁠

Core Values

Family
Trust
Quality
Excellence

Craftmanship
Flexibility
Innovation

Legacy

Alpha Custom Yachts

founded by yacht lovers for yacht lovers

Brothers Jorge and Roberto Aboumrad recount that their love for the sea started at an early age. This unwavering affinity for the ocean lasted long past boyhood, inspiring their eventual seabound business endeavors.

The beginning

They began their journey in the industry over 30 years ago, founding Performance Boats, which is now the largest boat dealer in Mexico. They began to realize that their ideal yacht, one that prioritized connection between friends, family, and the sea, was simply not on the market. They were inspired to take matters into their own hands. Drawing inspiration from actual yacht owners and their needs, they surpassed the limitations of traditional yacht design and forged a previously inconceivable standard of design and engineering for yachts in the 30-meter size range.

They know their yachts

like they know each other

Their experience and lifelong passion for sailing can be appreciated in each and every detail of their yachts. As brothers, they couldn’t imagine a better way to honor their family’s love for yachting than through the creation of Alpha Custom Yachts.

Roberto Aboumrad

FOUNDER AND CEO
Mr. Roberto's passion for yachting was instilled at a young age while chartering boats with his family. Mr. Roberto's diverse background as a yacht broker, builder, and enthusiast has been instrumental in shaping Alpha Yachts into the remarkable entity it is today.
Roberto Curto

INTERIOR + EXTERIOR DESIGNER
His design philosophy transcends the ordinary, seamlessly blending elegance, functionality, and luxury to create a balance of aesthetics and practicality. Each yacht bears the imprint of his creative brilliance, an embodiment of sophistication and timeless allure.
Angelo Guazzotti

GENERAL MANAGER
One of the many visionaries behind Alpha Custom Yachts. As the General Manager of our shipyard in Fano, Italy, Angelo's unwavering dedication and expertise have been pivotal to bringing Alpha Custom Yachts to life.
His role in creating an environment for the Alpha team to build every inch and detail of our luxury vessels has transformed Alpha Custom Yachts into the passion-fueled team it is today.
Ivan Zamborlini

HEAD OF TECHNICAL DEPARMENT
Under Ivan's guidance, the Technical Department is a haven of ingenuity, where the art of naval architecture and the science of marine engineering intertwine.
Andrea Marcor

Marketing Director
In the dynamic realm of Alpha Yachts, the human behind our brand identity is the ever-so-passionate, Andrea Marcor, our esteemed Marketing Director and the steadfast backbone of Alpha Yachts' resounding brand voice.